Driving Intelligence Through Advanced Analytics

Within the scope of digital marketing, email still remains the most popular and cost effective method of direct marketing. Email marketing can convert leads into customers, and reinforce customer loyalty. Creating intelligent campaigns can help drive more traffic and conversions – whether you are an ecommerce business or information site publishing the latest news stories.

There are a range of email marketing packages on the market today from free low end through to very high end sophisticated all inclusive platforms. Matraxis combines email expertise to advise on best fit email solutions to match requirements. If email marketing is new to you, we can point you in the right direction and even work with you as [part of yhour digital strategy.


  • find the most cost effective scalable solution for your level of email marketing delivery

  • enhance with A/B testing, re-targeting, automation, social connection, spam testing and more

  • incorporate detailed analytics to measure campaign performance

  • develop effective landing pages


Use in conjunction with other Matraxis services including customised dashboard and social media consultancy to help organise your organisations multi-channel marketing strategy


The Matraxis Email Campaign Marketing approach

  • Aims and objectives: defining the goals and understanding what you want to achieve from email marketing

  • Audit: if you currently send out email campaigns, we can conduct an audit of your setup and recommend best practises for tracking and increasing open rates, click-through rates etc

  • Solution delivery: deciding on the best software package to match your organisations needs

  • Support: guidance as you start engaging in sending out campaigns and monitoring activity





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+44 20 8133 8323