The Campaign and Products Performance Dashboards provide another level of detail. Now merchandising and campaign managers can view how every level of their campaign or product hierarchy performs across their acquisition and sales KPIs. Campaign managers can easily see if customers are responding to specific offers better than others and merchandisers can quickly identify products that have strong sales potential—those that show strong interest but are converting poorly.

For example, a campaign manager can easily see how their cart conversion rate KPI is tracking towards his/her goal for their search campaigns.