sales & marketing analytics

Sales, Marketing and Ecommerce Analytics

Integrated Sales & Marketing and Ecommerce Analytics

How is the performance of your Ecommerce business or website? Matraxis will help you measure and understand the detail in any way you want. Profitability performance by product, marketing channel, platform and customer.

Find out how your data can be mined to identify anomolies that need your attention, and identify opportunities for growing your business.

Customer
Cohort Analysis

Multi Channel
Performance

Inventory Analytics

Customer
Lifetime Value

Understanding your customer activity from website, social through to purchase and ongoing loyalty. Sales and Ecommerce Performance Analysis gives you the power to monitor and manage the Key Performance Indicators that are most important to your business.

Analyse and understand all aspects of product performance - including views, conversions, sales and profit - by brand, category and individual product line. 

Added flexibility to analyse products and services by customised categories, such as size, style and colour as well as customer characteristics and demographics to deliver deep understanding.
Analyse initial engagement through to sales and profitability by marketing channel. Understand how each channel drives successful sales for each brand, category, product line and service.

And most importantly, gain a deeper understanding of the true ROI from your marketing spend.

Customer Cohort Analysis

Analysis to measure the success of your sales and ecommerce strategies over time.

Understand whether you are successful in in your efforts to attract more loyal, more profitable customers.New paragraph

Multi Channel Performance

Analyse sales and profits across web, mobile and app Understand how brands, categories and lines perform differently on each site.

Plus the ability to analyse performance across multiple websites, compare with offline activity, insight into international markets - even across multiple currencies.

Inventory Analysis

Analyse inventory turnover to optimise your stock levels and maximise ROI.

Monitor inventory cover for each individual product line, based on the latest sales data, to optimise re-ordering and to minimise periods of non-availability.

Customer Lifetime Value Analysis

Use recency, frequency, monetary analysis to better understande purchasing behaviour of your customers.

Analyse lifetime sales and lifetime profitability for each of your customer segments, in order to optimise your customer acquisition costs.New paragraph
Share by: