Digital Marketing
Boost your brand and maximise sales and return through your website.
- Review your site
- Tune your site with Analytics
- Deploy Google Ads
- Get more quality visitors to your site
- Increase conversion
- Increase enquiries and sales
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Digital Vault!
Download tips and info to help you create and manage your digital and social marketing campaigns.
Digital Marketing
Boost Sales Through Your Website
Whether you have a full blown Ecommerce site or you are showcasing your company, your website is the vital component in your digital strategy and it needs to deliver. Whether your campaigns are email, social media or any other - all lines lead to your site.
We will help boost your site (if it needs it) and use Google Analytics and Google Adwords to generate more site visits from the people you want to visit your site. We are expert in Adwords and Analytics and it is that combination that allows you to tune your site to deliver maximum return.
We also help with landing pages to ensure that when the visitor arrives on your site they see what they expect to see - a vital part of the conversion.
And if you want to learn to do more for your self, no problem, we adopt a skills transfer approach and run workshops to help you become self sufficient in the shortest time. - and we are always be there to support you.
Digital Marketing MOT
This is a great place to start to see what tweaks you can make to immediately improve your digital presence.
The MOT is a detailed review of your website and how you use your social media platforms and provides you with a report which is useful reference for you as well as an outline for key developments.
Your personalised report will include:
The MOT is a detailed review of your website and how you use your social media platforms and provides you with a report which is useful reference for you as well as an outline for key developments.
Your personalised report will include:
- Review and critique of your full website
- Analysis on the set up of your social media platforms
- Analysis on how you are using you social media platforms
- What can be tuned
- Recommendations and next steps
Digital Marketing Services
- Webtrends and Google Analytics
– support packages provide on going assistance and coaching workshops plus access to the helpdesk.
- Google Adwords
– PPC management for campaign creation, keyword research, performance testing
- Fast Delivery Dashboards
- a fast and cost effective option to deliver basic analytics dashboards to users not familiar with web analytics.
- Google Tag Manager
– simplify and manage all your website tagging including analytics and remarketing
The Web Analytics Workshop
The workshop session delivers knowledge transfer in a development project, so you learn from our experts while delivering a real solution to the business.
Analytics covers a wide range of reporting such as;
The workshop session delivers knowledge transfer in a development project, so you learn from our experts while delivering a real solution to the business.
Analytics covers a wide range of reporting such as;
- site acquisition,
- content analysis,
- campaign reporting
- visitor journey
Our workshop approach is an efficient alternative to classroom training as we focus on the varying needs across the business. Delivered in packages of 1-2 hours to fit a busy schedule, or on site as preferred.
Use together with integrated Matraxis services including customised dashboard and social media consultancy to help organise your digital multi-channel marketing and - bottom line - bring in more sales.
Social Media Analytics
With the millions of conversations that are occurring on the social web, organisations can feel overwhelmed with the volume of information. Social media monitoring plays an important role in monitoring these conversations efficiently and converting data into meaningful information for business users.
In addition to monitoring, engaging with those conversations can help organisations establish a social media relationship and marketing strategy.
Internal Social Media Analytics
Explore your own social media campaigns by measuring activity on your organisation's own Facebook pages, Twitter, LinkedIn
External Social Media Analytics
By measuring external, as well as internal, conversations, you can add perspective to your own internal activities.
Advantages of Social Media Analytics
• Brand Management and Monitoring
• Sales and Lead Generation
• Social CRM
• Competitor Intelligence
• Spotting Industry Trends
In addition to monitoring, engaging with those conversations can help organisations establish a social media relationship and marketing strategy.
Internal Social Media Analytics
Explore your own social media campaigns by measuring activity on your organisation's own Facebook pages, Twitter, LinkedIn
External Social Media Analytics
By measuring external, as well as internal, conversations, you can add perspective to your own internal activities.
Advantages of Social Media Analytics
• Brand Management and Monitoring
• Sales and Lead Generation
• Social CRM
• Competitor Intelligence
• Spotting Industry Trends
